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I. Çerez Nedir ?
Çerezler (cookie), ziyaret ettiğiniz web siteleri tarafından tarayıcınıza yerleştirilen küçük metin dosyalarıdır. Çerezler sayesinde, ziyaret edilen web sitesi, kullanıcıyı bir sonraki ziyaretinde tanıyabilir ve deneyimi iyileştirebilir.
II. Çerez Türleri
Web sitemizde aşağıdaki türde çerezler kullanılmaktadır:
Zorunlu Çerezler: Web sitesinin temel işlevlerini yerine getirmesi için gereklidir.
Analitik ve Performans Çerezleri: Web sitemizin nasıl kullanıldığını analiz ederek performansını artırmamıza yardımcı olur.
Fonksiyonel Çerezler: Kullanıcı tercihlerini hatırlayarak kişiselleştirilmiş bir deneyim sunar.
Reklam ve Pazarlama Çerezleri: İlgi alanlarınıza yönelik reklamların gösterilmesini sağlar.
III. Kullandığımız Üçüncü Taraf Çerezleri
a) Lead Generation ve CRM
Instantly: Potansiyel müşteri bulma, formlar üzerinden veri toplama ve takip amacıyla çerezler kullanılabilir.
Calendly: Randevu planlama sırasında kullanıcı bilgilerini ve tercihlerini hatırlamak için çerez kullanılır.
b) Randevu Yönetimi
Calendly: Randevu planlama sırasında kullanıcı bilgilerini ve tercihlerini hatırlamak için çerez kullanılır.
c) Web Analitik ve İzleme
Google Tag Manager & Google Analytics: Ziyaretçi davranışlarını analiz etmek ve web sitesi trafiğini ölçmek için çerezler kullanır.
Microsoft Clarity: Kullanıcı hareketlerini, tıklama ve kaydırma gibi eylemleri analiz etmek için çerezler kullanır.
d) Reklam ve Pazarlama
LinkedIn Business Manager: LinkedIn üzerinden yapılan reklam kampanyalarının takibi için çerezler kullanır.
Meta (Facebook/Instagram): Facebook ve Instagram reklamlarının ölçülmesi ve yeniden pazarlama (remarketing) için çerezler kullanır.
Brevo: E-posta pazarlama ve kampanya takibi amacıyla çerezler kullanabilir.
IV. Çerezlerin Yönetimi
Çerez tercihlerinizi tarayıcınızdan dilediğiniz zaman değiştirebilir veya silebilirsiniz. Çoğu tarayıcı çerezleri otomatik olarak kabul edecek şekilde ayarlanmıştır, ancak dilerseniz çerezleri reddedebilir ya da çerez gönderildiğinde bildirim alacak şekilde ayarlayabilirsiniz.
V. Kişisel Verilerinizin Korunması
Çerezler yoluyla toplanan bilgiler, Kişisel Verilerin Korunması Kanunu’na (KVKK) uygun şekilde saklanır ve işlenir. Üçüncü taraf hizmet sağlayıcılarla paylaşılan veriler ilgili şirketlerin gizlilik politikalarına tabidir.
VI. Çerez Politikası'nda Değişiklikler
Bu çerez politikası, yasal gereklilikler ve hizmetlerimizde yapılacak değişiklikler doğrultusunda güncellenebilir. Güncel politikayı web sitemizden takip edebilirsiniz.
VII. Daha Fazla Bilgi
Çerez politikamız veya kişisel verilerinizin kullanımıyla ilgili sorularınız için bizimle iletişime geçebilirsiniz:
E-posta: bilgi@verion.com.tr